Gifty Serbeh-Dunn grew up in northern Ghana in West Africa, in the heart of what could be called the global Shea Butter capitol. In 2003 Gifty traveled from her home in British Columbia to Ghana, and met the Tapko Widow's Group, a group of women from a northern Ghana village who had banded together to help each other to better feed and educate their families. This was the start of her business Shea Butter Market. Gifty fervently believes that business can be a force for good, and that doing business right means that everyone benefits; the women who make the shea butter, the natural environment, the people who buy and use the product, the distributors and retailers of the product, and the workers and shareholders of Shea Butter Market Ltd.
"Shea Butter Market is about creating and sharing value. At Shea Butter Market we believe in doing business so that the bounty of the shea tree can be widely and fairly shared. We pay a premium price to producers, and donate 2% of the net profits back to the Tapko Widow's Group. Finally, and perhaps most importantly, by helping the women of Tapko and northern Ghana to receive economic sustenance from the fruit of the shea tree, we encourage them to protect the trees and allow the trees to do their part, removing carbon dioxide from the air and helping in the battle against greenhouse gases and global warming."